Campbell Hill
Landfill
Corporate brand design for environmental landfill
Situated in the Nicola Valley, the Campbell Hill Landfill covers a 51-hectare area with a total waste capacity of 10 million tonnes. Committed to supporting the community while upholding the highest environmental standards, the Campbell Hill Landfill provides environmentally-sound municipal solid waste disposal services on a commercial contract basis, as well as flexibility to support the long-term goal of zero-waste.
BRAND DESIGN
BRAND ASSETS
The Challenge
Landfills have a bad reputation, but Campbell Hill is trying to change that by aligning their brand with their values of Environmental Excellence, Zero Waste Solution Based, Community-minded and Superior Stewardship.
The Solution
I was tasked with creating a brand that reflects these values. To achieve this, we brought in a natural friendly colour palette, used an organic form that follows the lines of the local hills, and leaned away from a more corporate or industrial aesthetic. This approach helps Campbell Hill to demonstrate its strong commitment to environmental protection and stand out in the waste management industry.